HiLife Convenient Store in RT Mart Neihu 2nd Store

　　Ms. Mo-cheng He then took us to pay a visit to RT Mart Neihu Second Store. There are a food court, theme restaurants, boutique counters, a pharmacy, a post office, and an auto repair station on the first floor.

　　Then we saw a shinning billboard saying, “Hilife Convenience Store.” That is amazing! There is a convenience store inside the warehouse! Isn’t that RT Mart and Hilife Convenience Store are competitors? Why does Hilife open a convenience store since there is a warehouse here where customers can almost find everything?

The convenience store offers bill payment service system

The 7-11 convenience store in RT Mart Neihu Second Store

　　Miss He told us that except for the Hilife Convenience Store in Neihu Second Store, there is also a “7-11” Convenience Store in Neihu First Store. We were quite confused that why these competitors open their stores at the same site?

　　Ms. He explained to us that although convenience stores belong to retailing, the merchandise they sell is bought in large quantity from wholesale stores and then sold to customers in small quantity. Since sometimes customers would like to buy certain merchandise in small quantity, these convenience stores are quite convenient to customers. The main reason that RT Mart invited convenience stores to open here is for the specific payment service they offer. RT Mart’s cooperation with convenience stores provides customers with better service quality and also increases customers’ purchasing intention a lot.

The convenience that a convenience store offers

　　The bill payment service of convenience stores is popular, convenient, and rapid, which helps busy people a lot in paying bills. The items of payment service includes: credit card bills, parking fee, mobile phone bills, driving license handling, online shopping goods receiving, fees of water, electricity, telecom, and gas, cable fee, traffic fines, theater ticket bills, and other ticket bills. The payment service of convenience stores does bring more convenience to customers who shop in RT Mart.

The popularization of payment service
　　At present, the payment service of convenience stores has become quite popular, and the function of receiving payment in each bank has been replaced by convenience stores. It is an astonishing phenomenon that nearly 90% of people have experienced the payment service in convenience stores. And it can be inferred that convenience stores have become an important part in peoples’ life. Comparing to other large-scale warehouses, it is a great advantage of RT Mart that it introduces conveniences stores into its warehouses. Customers can pay their bills at Hilife Convenience Store conveniently before or after their shopping in RT Mart, which saves them the troubles of paying bills.